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PropCRM - Real Estate CRM Dubai | Real Estate Software for UAE
Features

Powerful features, quietly refined

Every part of the deal – capture, conversation, listing, contract, and report – held together with the care a brokerage deserves.
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Lead Management
PropCRM Lead Management screen

Lead Management

Every enquiry from every channel, organised in one inbox. Score, tag, route, and follow up – without losing a single contact.

WhatsApp & SMS
PropCRM WhatsApp & SMS screen

WhatsApp & SMS

Reach clients on the channel they prefer. Share listings, schedule viewings, and keep every conversation threaded against the deal.

Email Tracking
PropCRM Email Tracking screen

Email Tracking

See the moment a client opens your email, clicks a link, or downloads a brochure – then follow up at exactly the right moment.

Social Media Capture
PropCRM Social Media Capture screen

Social Media Capture

Native integrations with Facebook and Instagram Lead Ads, plus Zapier for 5,000+ apps. Every lead lands in PropCRM in seconds.

Property Listings
PropCRM Property Listings screen

Property Listings

Publish once and syndicate across Property Finder, Bayut, Dubizzle, and your website. Photos, videos, and 360° tours included.

Off-Plan Projects
PropCRM Off-Plan Projects screen

Off-Plan Projects

A curated UAE off-plan database with developer profiles, payment plans, launch updates, and ROI projections at your fingertips.

Reporting & Analytics
PropCRM Reporting & Analytics screen

Reporting & Analytics

Sales dashboards, conversion analytics, agent leaderboards, and revenue forecasts – the clarity to make confident decisions.

Smart Automations
PropCRM Smart Automations screen

Smart Automations

Routine work, taken care of. Configure reminders, drip sequences, and approval flows that run while your team focuses on closing.

Deal Management
PropCRM Deal Management screen

Deal Management

Track each transaction through its stages – offers, approvals, and milestones – with commissions calculated automatically as deals close.

Task Management
PropCRM Task Management screen

Task Management

Assign, schedule, and track every follow-up, viewing, and to-do across your team – auto-created from deal stages so no step is missed.

Accounting & Invoicing
PropCRM Accounting & Invoicing screen

Accounting & Invoicing

Track agent commissions, invoices, and payouts in AED without leaving your CRM – the finance layer built for UAE brokerages.

HR & Compliance
PropCRM HR & Compliance screen

HR & Compliance

Manage agents, roles, targets, and RERA licensing from one place – so your brokerage stays compliant as it scales.

Why PropCRM

The #1 trusted real estate CRM in Dubai

Dubai's real estate market moves fast – missing a lead or delaying a follow-up means lost opportunities. PropCRM is built exclusively for the UAE property market, helping professionals manage every part of the business efficiently.

With advanced automation, centralised lead management, property portal integrations, WhatsApp communication, and real-time analytics, PropCRM empowers agencies to close deals faster while reducing manual work.

Property listing management

Publish once, sync everywhere. One source of truth across all UAE portals and your website.

Centralised lead management

Every enquiry from every source funnels into one inbox – score, route, and act in seconds.

Automated follow-ups

Stage-based sequences for viewings, drip nurturing, and AML – your team focuses on closing.

Deal tracking & commissions

Track every transaction through its stages, with commissions calculated automatically as deals close.

WhatsApp & email integration

Verified WhatsApp Business API plus Gmail and Outlook sync – every reply tracked against the deal.

Property Finder & Bayut capture

Direct API integrations with Property Finder, Bayut, and Dubizzle – leads arrive in real time.

Sales pipeline tracking

Drag-and-drop stages with revenue forecast – clarity on every deal at every moment.

Real-time reporting & analytics

Pipeline value, agent KPIs, and source ROI – RERA-ready exports in two clicks.

Mobile-friendly access

Native iOS and Android apps designed for the field, with offline lead capture.

Team performance monitoring

Per-agent leaderboards, response-time tracking, and shared inbox visibility for managers.

Ready when you are

Ready to transform your real estate business?

Join thousands of agents and agencies using the #1 trusted real estate CRM Dubai platform to generate more leads, improve customer relationships, and close deals faster.

Start Growing with PropCRM Today

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